Intelligent customer engagement and retention platforms for F&B and retail.
Agenda
About Apricus Ventures
Who we are and where we operate
What We Build
The Apricus+ platform
Why Build It Yourself?
The case for a ready-built engine
Proven Track Record
Delivered projects and milestones
Our Clients and Partners
Key brands and technology partners
How Apricus+ Works
Case studies and platform detail
Why Apricus Ventures
Our team, expertise, and differentiation
About Apricus Ventures
Apricus Ventures is a Singapore-based technology company focused on one thing: helping F&B and retail chains keep their customers coming back.
What We Build
Apricus+ — an intelligent customer engagement and retention platform that unifies ordering, rewards, gamification, and campaigns. It captures the first-party customer data most brands never collect, and turns it into repeat visits and measurable growth.
Who We Serve
We work with multi-outlet F&B chains, QSRs, and retail brands across Singapore, Malaysia, and the wider region. We partner with operators who want to own their customer relationship — not rent it from a closed app or a third-party system.
Vision and Mission
The Retention Engine Behind the Brands People Return To
To become the retention engine behind the brands people return to, turning everyday transactions into lasting customer relationships.
One Platform. Every Interaction. Smarter Every Day.
To give F&B and retail chains one platform that captures every customer interaction, drives repeat visits through rewards and engagement, and grows into intelligent personalisation as the data deepens.
What We Build
Apricus+ is the customer engagement and retention platform for F&B and retail chains. One connected system, built around the loop that drives repeat business.
Native Ordering
QR, pickup, and dine-in ordering that doubles as your customer data capture surface.
Rewards & Coupon Engine
Instant, repeatable incentives that bring customers back sooner.
Gamification & Referrals
Stamps, spin-to-win, and refer-a-friend loops that turn engagement into growth.
Campaign Engine
Segment, target, and re-engage lapsed customers with measurable before-and-after lift.
Analytics & First-Party Data
Every interaction captured and owned by you, feeding smarter decisions.
Why Build It Yourself?
Years of Engineering
The repeat-visit model proven by chains like Luckin took years and enormous investment to invent: instant rewards, gamified frequency loops, and the data engine behind them.
Already Built & Proven
Apricus+ is that engine — already deployed across F&B brands and ready to run under your own brand.
Faster to Value, Lower Risk
You get the growth model without the engineering risk or the cost of discovering what works. Yours to brand.
You do not need to rebuild that from scratch.
Proven Track Record
Super Apps at Scale
Designed and deployed advanced super apps for leading F&B and Retails brands including Dian Xiao Er, Paradise Group , Zouk and Golden Village, serving over millions of users and supporting millions of transactions.
Central Kitchen Innovation
Built a fully integrated central kitchen solution for Dian Xiao Er, achieving 100% paperless operations across ISO compliance, inspections, procurement, ordering, and delivery in one unified platform.
Global License Management
Delivered a global License Management System for X-PHY, an AI-driven cybersecurity firm, supporting their international network of customers, suppliers, and distributors.
Ecosystem Partnerships
Established partnerships with Stripe, OCBC, EIGHTPOS, Advocado, Ascentis, KOOMI and Eber to strengthen our ecosystem and service capabilities. Expanded across Singapore and Malaysia with strong regional traction.
Our Tech Partners
All we work closely with
Our Key Clients
All we would like to thank
Dian Xiao Er Super App
One of the first and most comprehensive super apps ever built for the F&B industry.
Ordering & Payments
- QR ordering
- Self pickup
- Multiple payment channels
- eTips
Loyalty & Engagement
- Membership loyalty
- eVouchers
- eStamp
- eReferral
- eGifts
Commerce & Discovery
- eCommerce
- Store locator
- Promotions
- eFeedback
Paradise Group Super App
A unified membership and ordering app across the full Paradise Group brand family — built for scale, seamlessly integrated, and rich with engagement features.
Platform Features
- Membership loyalty
- eVouchers
- Dynamic QR code
- eCommerce
- Store locator
- Promotions auto-synced with CMS via API
- Multiple payment channels
- HTML5 rich push notifications
Integrations
Seamlessly integrated with:
- Advocado CRM
- POS systems
- Multiple payment gateways
- CMS platforms
- Reservation systems
The Problem We Solve
A Complex Challenge
Most F&B and retail brands run disconnected systems — POS, CRM, payments, and customer apps that do not talk to each other. The result is data silos, and information that is hard to consolidate across customers, staff, HQ operations, and management.
Made Simpler
Apricus+ brings ordering, rewards, engagement, and data into one connected platform that sits cleanly alongside POS, CRM, and payments — so every part of the business works from the same customer picture.
Unifying your tech stack means every team — from floor staff to HQ — works from the same real-time customer data, enabling smarter decisions and faster action.
Why Apricus Ventures
Professional Team
A full-fledged team of architects, project managers, team leads, developers, mobile engineers, QA, UI/UX designers, and business analysts across Singapore, Vietnam, and Malaysia.
Strong Know-How
Deep experience building and integrating customer-facing apps: mobile ordering, payments, and the engagement systems at the heart of Apricus+. We integrate cleanly with the tools brands already run, and customise to each business rather than forcing a one-size template.
Proven Track Record
Over S$10 million in delivered B2C and B2B projects spanning ordering, e-wallet, super apps, payments, and data platforms — backed by named F&B and retail brands. You are working with a team that has built and supported real systems at scale.
Innovation and Differentiation
What sets Apricus+ apart from every other platform in the market. A proven model, ready to run: the coupon driven engagement engine that powers Luckin style repeat visit growth, already built and productised, so brands skip the years and cost of inventing it.
Native Engagement
Ordering, rewards, gamification, and campaigns built into one platform — not bolted on as separate tools.
Own Your Data
A white-label model that captures first-party customer data the brand owns, with no vendor lock-in.
Built to Integrate
Works alongside the POS, CRM, and payment systems brands already run — no rip-and-replace required.
Built Toward AI
As the data deepens, the platform is built to add campaign recommendations and personalisation, planned phase by phase with each client. We earn AI with your data, we do not bolt it on.
Apricus+
The customer engagement and retention platform that brings F&B and retail customers back more often — and grows smarter with every order.
Ordering
QR, pickup, dine-in
Rewards
Loyalty, coupons, stamps
Engagement
Gamification, referrals
Intelligence
Campaigns, analytics, AI
Apricus Ventures · Singapore · Malaysia · Southeast Asia
Email : info@apricusplus.ai | Website : apricusplus.ai
Apricus Ventures